Presley Walker Gerber, a model and son of supermodel Cindy Crawford and businessman Rande Gerber, has died at 27. The family confirmed his death through a representative, requesting privacy during what they described as a difficult and painful time.
Gerber followed his mother into modeling, building a career in the fashion industry with appearances in campaigns and runway work. His parents represent two major entertainment industry figures. Crawford, a defining supermodel of the 1980s and 1990s, became a global icon and built a business empire spanning cosmetics, fitness, and entertainment. Rande Gerber, a successful businessman and entrepreneur, co-founded Casamigos tequila with George Clooney, which sold to Diageo for significant returns in 2017.
Presley grew up in the spotlight as part of one of entertainment's most recognizable families. His sister, Kaia Gerber, also pursued modeling and has become a major figure in fashion in her own right, walking runways for top designers and securing major brand partnerships. The family maintained a relatively private personal life despite their public profiles, with Crawford and Rande Gerber known for keeping their children out of tabloid scrutiny when possible.
The modeling industry has long attracted children of famous parents, though success varies. Some follow their parents' paths professionally, while others pursue different careers entirely. Presley's entry into the fashion world positioned him within a new generation of models who grew up with social media and digital platforms that didn't exist during his mother's peak career.
Details surrounding his death remain limited at this time. The family's statement emphasized their need for privacy as they process the loss, a request that respects the personal nature of such tragedy.
Presley's death comes as a shock to those who followed the Gerber family through their various business ventures and public appearances. Crawford has remained active in business and entertainment, launching product lines and appearing in campaigns well into recent years. The family's focus on maintaining boundaries between their public and private lives will likely extend to how they choose to share information in the coming days.
The modeling and entertainment communities frequently express condolences during such losses, and industry figures who worked with or knew Gerber are expected to acknowledge his passing on social media and through official channels.